YOCABÈ is an Italian innovative startup founded in late 2016 with the goal of building a quick and smart solution for fashion brands to reach customers on the global top online retailers such as Amazon, Zalando, La Redoute, Jet.com, TMall, JD, etc. YOCABÈ provides a specialised turnkey solution: the brand selects the online channels and markets, defines the products assortment, the pricing strategy and chooses best logistic setup together with YOCABÈ. Shortly, products are on sales on YOCABÈ’s integrated marketplaces.
Thanks to the savvy use of technology, data and algorithms, YOCABÈ has optimized key aspects such as the creation of multi-language and multi-platform high quality catalogues, logistics and return management (SmartLogistics), pricing and margin control (SmartPricing), brand positioning (BrandMonitoring), product marketing and customer service.
Key opportunities include higher control on distribution and pricing, more control on stock, better margins and more sales in more markets.